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Johnson’s Baby is Newly Formulated!

Note: This post is sponsored by The Motherhood and Johnson’s. All opinions are my own.Johnson's Newly Formulated #PromiseToBaby #partner

I have always loved the smell of Johnson’s baby shampoo. There was a lot of media attention a while back about Johnson’s, because they had ingredients in their products that people were not happy about. As moms, we want the best for our babies and I know I try to do the best for my baby by what I put on or against her skin. I also make all her food and if I can’t, I buy all natural or organic pre-made baby food.

Johnson's Promise to Baby

JOHNSON’S® Baby always listens to moms and although our products have always been safe, we took a stand and changed our formulas to give moms peace of mind.

  • We are always committed to listen to moms, and although our products have always been safe, we took a stand and changed our formulas to give you peace of mind. We’ve met our 2013 Safety and Care Commitment to remove formaldehyde-releasing preservatives and reduce traces of 1,4 dioxane from all of our baby products, everywhere around the world.
  • Additionally, for most of our new and improved baby products, we have removed parabens – ahead of our 2015 commitment as part of our promise to you. The new and improved products will continue to roll out onto retail shelves until we meet all of our commitments. For more information about our policies and timeline, visit safetyandcarecommitment.com.
  • Our products and policies will always evolve to reflect the latest science, new regulations and – just as importantly – your views and concerns.

Enjoy bathtime with Johnson's #PromiseToBaby #partnerThe JOHNSON’S® Baby Family is excited to introduce you to their seven newly reformulated products:

    • JOHNSON’S® Baby HEAD-TO-TOE® Wash
    • JOHNSON’S® Baby Lotion
    • JOHNSON’S® Baby Shampoo
    • JOHNSON’S® Baby Shampoo & Conditioner for Thick and Curly Hair
    • JOHNSON’S® Baby Shampoo & Conditioner for Thin and Straight Hair
    • JOHNSON’S® Baby Shampoo with Calming Lavender
    • JOHNSON’S® Baby Soothing Vapor Baby Bath

I gave BabyQ a bath yesterday with the Baby Shampoo and Vapor Baby Bath. I couldn’t stop sniffing her head! Johnson’s is the ultimate baby scent to me. I love that Johnson’s is committed to listening to their customers and are striving to make changes to make people happy.

This video concept was inspired by a Japanese legend that folding 1,000 origami cranes will result in a wish granted and a promise fulfilled, which is thought to be a big labor of love. Changing our products was our labor of love for moms and babies, but we used storks in our video because they represent the delivery of babies, and the hopes and promises of families.

Do you use Johnson’s? If you stopped because of the ingredients that were in their products, will you give them another try?

About the author

Paula Paula Krueger considers herself a "baby "chef, not because she cooks for babies, but because she's still learning how to cook. She started this blog after taking Wilton method classes and at that point was more interested in baking. She's since become more interested in learning to cook as her family has grown. She also covers product reviews and travel as well.

Paula About Paula

Paula Krueger considers herself a "baby "chef, not because she cooks for babies, but because she's still learning how to cook. She started this blog after taking Wilton method classes and at that point was more interested in baking. She's since become more interested in learning to cook as her family has grown. She also covers product reviews and travel as well.

Comments

  1. Robin (Masshole Mommy) says:

    I always loved Johnson’s baby products when my boys were little. I was always very happy with them!

  2. What a cute little happy baby enjoying a bath! Love the way J&J products smell!
    Amy´s last blog post ..How I Put the Spicy Shelf to Work in My Home + a Promo Code!

  3. Such an amazing company. Always there to make the early stages much easier.
    Nolie´s last blog post ..Parc Omega Review ~ Ottawa Family Fun Week

  4. We used the products when my son was very little, but with all of our allergies we always ended up having to buy different products. I’m so glad that they are paying attention, it’s such a great move when a brand as big as Johnson’s does this!
    Kimberly Grabinski´s last blog post ..I put water in the beer fridge…

  5. I’ve been hearing a lot about parabens and their side effects. It’s nasty. I’m glad Johnson’s has removed them from their products.
    Jennifer´s last blog post ..Spooky Campfire Stories Come Alive with Audible

  6. I am happy to hear about the new products and new formula! It makes me happy when a big company like this realizes it’s impact on the family and works to make us happier with products we can feel safe using.

  7. Nicole-Lynn says:

    Yes I did actually stop using their products when I heard all the negative stuff. I’m SO happy to hear they’re listening and improving their products. Thank you J&J!

  8. I love this video and their change. I used this line with all 3 of my kids, the smell sure takes me back!!
    Tammi @ My Organized Chaos´s last blog post ..Everyday Moments: Captured and Shared

  9. She is seriously to cute Paula! I love the video. Good for Johnson’s for doing the best for kids.
    Stefany´s last blog post ..Check out our JBL products that can be found at the August Audio Fest at Best Buy #AudioFest

  10. This is so great to hear. I love when companies take their customers’ concerns seriously.

  11. Adorable photos of baby! I love and trust this brand!
    Brittany C. @ Mom. Wife. Busy Life.´s last blog post ..5 Ways to Beat the Bloat and Enjoy Your Favorite Foods (+Giveaway) #CharcoCapsNoMoreGas

  12. When my kids were babies I always trusted JOHNSON’S. Love love love the smell of a baby after coming out of the tub
    Real Talk Moms´s last blog post ..5 Great Girlfriend Getaways #TravelTuesday #TTOT

  13. I have stayed away from the Johnson’s brand for my 14 month old daughter because of the ingredients. I am really happy to hear that they had reformulated their products, and will definitely give them a try now!
    Mindy Grant´s last blog post ..Stay Hydrated This Summer & Earn Rewards Too!

  14. I love that they reformulated. I stopped using them when my first was a baby, but I will be stocking up on the good stuff for our pending arrival!
    Chelley @ A is For Adelaide´s last blog post ..#lpaSD2014 Achondroplasia and Hypochondroplasia Workshop

  15. Johnson and Johnson is such a trusted and responsible company! I love that they do what is best for their customers. (CUTE BABY!!!)

  16. I am hearing so much about these products lately- I am glad they have made some changes!
    emily´s last blog post ..Old Cabinets Into Built-In Bed (project 2)

  17. Oh my goodness! The face! So sweet! I have always loved the smell of a fresh out of the tub baby! So… cuddly!
    Jenn´s last blog post ..The Perfect Napa Valley Girl’s Getaway

  18. What a cute baby! Clearly they love bath time!!
    Emily´s last blog post ..BEDA: Day 5 {A Vivid Memory}

  19. I’m glad Johnson’s took the harmful chemicals out of their baby products. It’s nice to know that a company listens to its consumers.
    Dawn´s last blog post ..Is My Pet Overweight? Tools to Help Find Out and Take Action. #PerfectWeight

  20. Ha, ha, ha… your little one is so super-cute. I can’t tell you how happy I am to hear that they have changed their formula. Thanks for sharing.

  21. What cute pictures! I have always been a fan of the Johnson & Johnson products and have used them for years.
    Stefani Tolson´s last blog post ..Fun Ways To Organize Your Coffee Pods From Mind Reader

  22. I love that Johnson’s listened to moms out there and reformulated their products. It’s nice to know there’s a company out there that listens to us.
    Courtney´s last blog post ..DIY Hair Accessories Organizer

  23. I am thrilled that they reformulated these products! I will be buying them again for my kids!
    Mama to 5 BLessings´s last blog post ..Peppa Pig The Big Balloon Ride DVD & Giveaway

  24. I used it and love bathing my daughter with it.
    April´s last blog post ..13 Ways to Use EVOO during National Olive Oil Month

  25. Johnson’s is a staple in our home. Their lavender lotion put all my kids right to sleep.
    Sarah Marturano´s last blog post ..10 Easy Summer Lunch Ideas for Kids

  26. I used them for my first and stopped using for my second. I would definitely give it a try!

  27. I love that JOHNSON’S Baby scent too. I can smell it right now in my mind. I’m so glad they removed the questionable ingredients.
    Liz Mays´s last blog post ..Game On! Denny’s Partners with Atari #DennysDiners

  28. Ann Bacciaglia says:

    I used their products when my kids were little and loved the quality. Impressed they are making changes, not a lot of companies would do that.

  29. What a cutie! We love J&J Baby Shampoo! We’ve been using it for 10 years!

  30. What an adorable bath picture of your little one! I love J&J baby products!
    Janel´s last blog post ..5 Creative Lunchbox Ideas

  31. Your baby is darling. Love the no more tears smell on baby heads

  32. I used Johnson’s on both of my boys when they were little and loved them then and still do now. Clean babies smell so good!

  33. shelly peterson says:

    I’m glad they have removed these ingredients and reformulated their products. Loved the video!

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